Into the May 2008, as the international race walking competition held in the nest, to mark the 2008 Beijing Olympic venue construction work has basically ended. The building materials industry, working with the Olympic venues, whether the business has ended » There are no new opportunities can be done to tap » This home to China's building materials industry entrepreneurs raised new issues.

Opportunities 1: May new housing building materials market expectations popular fang liang

According to market statistics, in May this year, Beijing will focus on the many new commercial housing Jiaofang,fang liang ahead of the decoration market is very exciting.

It is understood that Beijing "Olympic venue construction materials provider," "celebrate the Olympic countdown," and so on the grounds of the first large-scale promotional materials in the city more duo jian . Some manufacturers also introduced the Olympic theme of public welfare activities, for example, to the "Towards Olympics" as the theme running race, football, swimming competitions sponsored or "Olympic National signature" as well as an endless stream. Pacific general manager of Hou Shou-door industry, said, "With the advent of the Olympic Games, China will inevitably pop elements, the history, art, the Chinese story, the Chinese landscape, Chinese martial arts, and so on, we will of these entry points, to continue Explore more and more US-China elements, content and products linked to the Olympic spirit, pride aroused the Chinese nation, but also their own propaganda. "

  The business: refining market hasten the birth of personalized building materials

Today, "the fashion of building materials," the concept is becoming increasingly popular, people-oriented, the era of personalized publicity materials consumption habits become an irreversible trend. In particular the Olympic Games held in China, the whole nation are with an open mind to accept the advanced concepts of life, high-quality household products are more and more people respected.

In the Olympic Games to stimulate the economy, building materials market differentiation and the gradual adjustment in 2008 will also become increasingly obvious. Billion of the total in the building materials said: "We represent the number of building materials for a different brand of consumers, although overall sales have been relatively well, but as consumer demand for quality building materials to the continuous improvement, we are prepared to carry out some adjustments this year , The availability level for the development of new products, started high, medium and low grade products to meet the different needs of different consumers, such as strengthening high-end brand of running the market, the Central Plains to the market introduction of more boutique. At the same time Introduced specialization, details of the human services. Because the future market, consumer choice will become more rational, we can not only rely on the products to win customers, well-known brands through a unique personalized and specialized services to gain market share . "

Three opportunities: green building materials market has become a new bright spot of development of the industry

Olympic business opportunities not only at the Olympic Games in Beijing, it has promoted the green, healthy living concept of distance is so close to Our hearts of ordinary Chinese people, in addition, the venue construction by the new materials, home decoration displayed by the athletes of the Energy saving, environmental protection concepts, the building materials industry, the changes are to promote the development of a powerful force. "

In 2005 the Beijing Olympic Games major projects in the tender, green building materials on the popularity. It is understood that the selection of Olympic Green materials and equipment involved in a wide range of areas, including: venue construction, temporary facilities, food beverages, office furniture, furniture, decorative materials landscape, flags, clothing, Green support equipment, toys, souvenirs, stationery , Paper, paper bags, packaging materials. Therefore, steel, aluminum, plastic, glass, film, carpets, stone, wood, and so will be the Beijing Olympics temporary buildings and facilities of the main choice.

Opportunities 4: March in the paint companies to seize business opportunities
 
Because of the business opportunities brought about by the Olympic Games, China's coatings business into a new period of development. "Green Olympics" related to paint a lot of painting projects, such as Beijing's real estate, housing appearance of transformation, the hotel restaurants, roads and bridges, stadiums and other building and so on, paint consumption will reach an unprecedented level. At the same time, the paint industry in the paint category, paint standards, there will be new breakthroughs. Environmental protection, construction of easy, fast-drying, is the Government, through the Olympic Games to paint production, the user's development direction.

May to the end of July the three months, Beijing's main landmark buildings, such as the new CCTV building, the ITC must complete three such as the construction of the building facade. With a large number of new commodity housing market and delivery, decoration market unprecedented, a large number decoration materials were a huge market space.

Recently, the Beijing foreign market demand paint brands in the field of architectural coatings to strengthen the promotion of offensive, and have achieved very good results, mainly reflected in the use of its comprehensive advantages of Beijing to seize the quality of customer data, with large-scale real estate development giants Signed strategic cooperation agreement, its integrated system of direct provision of building materials, design and construction services. Nart groups such as Singapore and Beijing coastal real estate investment companies (China) Co., Ltd. signed a strategic cooperation agreement, Nart coastal real estate companies for the projects directly provide the necessary exterior insulation system of building materials, engineering design and Construction services. With the coastal real estate sign strategic cooperation agreement, Nart paint products will be successfully into the coastal real estate by the layout of the Northeast China, the Yangtze River Delta, the Pearl River Delta, Bohai Sea, the largest economy in Central China region, and other regional cities in the lap of more than 10 cities , The mainstream become a national provider of building materials.